About Us

About

Urban Soyal Foundation

The Urban Soyal Foundation is the nonprofit branch of the original Urban Soyal dispensary, founded in Richmond, California, by advocates committed to the medicinal, cultural, and environmental integrity of cannabis.

We were created to address the social and ecological harm caused by over-commercialization in the cannabis industry. Our goal is to restore balance through education, advocacy, and sustainable practices that honor both people and the planet.

Executive Director

Dr. Ayoka Nurse — Founder, Researcher, and Social Policy Analyst

Dr. Nurse brings over two decades of experience in public service, equity research, and cannabis policy. Her leadership centers on community healing, environmental justice, and ensuring that cannabis is used as a tool for wellness, not exploitation.

10,000 Volunteers, One Mission: Changing Lives Together!

Identifying policies promoted as beneficial but proven detrimental to marginalized communities

Collaborating with 100+ brands to create lasting change and transform communities worldwide

Urban Soyal Foundation

Core Values

01

Healing

Advancing cannabis as medicine and wellness

02

Equity

Repairing racial and economic injustices in access and opportunity

03

Sustainability

Reducing environmental impact across the cannabis supply chain

04

Community

Centering local voices in education and decision-making

05

Accountability

Ensuring transparency in industry practices and social outcomes

Renewing Communities, Cultivating Change

Where community, healing, and
environmentaljustice meet.

Urban Soyal Foundation

Core Values

01

Empowering communities

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02

Supporting those in need

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03

Inspiring action

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Building a future driven by kindness.

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Urban Soyal Foundation

OUR PROJECTS

Cannabis Waste and Environmental Sustainability

Our Urban Cannabis Waste Compliance and Sustainability Toolkit helps cities, operators, and community partners manage cannabis waste responsibly. The project promotes circular-economy models and environmental resilience in urban areas.

Policy Reform and Social Responsibility

We advocate for a shift away from profit-driven recreational models toward compassionate, community-centered cannabis policy. Our focus is on equity, accessibility, and healing—not exploitation.

Wildlife and Habitat Restoration

In partnership with environmental scientists, we’ve applied for funding from the California Department of Fish and Wildlife to assess and reduce cannabis cultivation’s impact on local ecosystems and water sources.

Medicinal Cannabis and Wellness Education

We offer community classes, workshops, and collaborations with medical professionals to increase awareness of cannabis as a therapeutic tool—especially for seniors, veterans, and those managing chronic pain, appetite, or sleep issues.

Frequently Asked Questions

Find Quick Solutions to Your Questions

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You can sign up through our website by filling out a volunteer application form.

All donations support our various programs, including education, healthcare, and emergency relief.

Yes, we welcome pets in designated pet-friendly rooms. Additional charges may apply.

Absolutely! You can select a specific cause or allow us to allocate funds where they’re needed most.

We welcome brand and corporate partnerships! Contact us via email to explore collaboration opportunities.

We provide regular updates and reports on how your contributions are making a difference.

Yes! You can donate via credit card, bank transfer, or even set up a monthly giving plan.

Feel free to contact our team via email or phone—we’d love to assist you!

Your journey to helping others begins right here.

Join us in reshaping the cannabis landscape.
There are many ways to participate:

  • Volunteer — support workshops, community events, and outreach.
  • Partner — collaborate with us on educational or environmental initiatives.
  • Donate — your contribution helps fund our public programs and environmental restoration work.

Every act of support grows something larger than a plant—it grows community.

PARTNER WITH US

US-F and GRS partner with municipalities, public agencies, schools, and community organizations to strengthen implementation, deliver public education, and support accountability tools that improve outcomes.

US-F Partnerships: urbansoyal@gmail.com

GRS Contracting: globalreachstrat@gmail.com

Learn more about GRS: https://www.globalreachstrategies.com